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Sample Business Plan: Bob’s Rent-A-Bike. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and learn how to writing essays College, write a great business plan for your small business. Bob Adams takes you through a sample business plan. Discover Rent a Bike's business strategy and is peer reviewed journal articles College, learn how to College, write a great business plan for your small business.
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Bob Adams takes you through a sample business plan. How To Write A Cause State University (INTO)? Discover Rent a Bike's business strategy and learn how to create a great business plan for your small business. Creating a Business Plan Is Essential to Your Business. Writing a business plan is important, as it’s the foundation of any viable enterprise. Writing Literature College? Your business plan should be a living and how to write a journal International School, breathing document that contains your goals and your plan for reaching them.
So, let’s look at a sample business plan to help you get your business started! Bob Adams, Founder. 1000 Main Street. This business plan is confidential. We will be part of the large and growing bicycle rental industry. Our target market is summer visitors to Cape Cod, particularly central Cape Cod. We will be differentiated from competitors in that we will deliver rental bicycles directly to writing literature essays College, our customers at their motels, campsites, or summer rental residences. We are a start-up business founded as a Limited Liability Company (LLC).
At this point we have assembled a detailed operating plan, including promotional plans. What Is Peer Articles Epsom College? We have arranged access to a station wagon to deliver bicycles and writing literature, a garage to store them in. We have started to paper online Hotel, carefully buy used bicycles in excellent quality at very reasonable prices. We have available capital of $2,500 from the writing essays College du Leman, founder’s personal savings and we seek an additional $7,500 investment from outside investors in how to write a cause (INTO), order to be able to complete the purchase of our rental fleet. What will really set us apart from the competition is that while our competitors rent bicycles from fixed rental locations, we will deliver our bicycles directly to College du Leman, our customers’ motels, campsites, and summer rental residences. Inserting images into your business plan can help you convey your message.
Another important differential is that our cost base is dramatically lower than that of our competitors. Write ACS Cobham International? For one, we are going to buy used bicycles in a very disciplined way to build our rental fleet, whereas our competitors buy new bicycles. We estimate that we can buy quality used bicycles for approximately half the cost our competitors spend for new bicycles. We will also have very little labor cost. Bob will draw a salary of just $10 per hour. Literature Essays? There are other employees. Is Peer Reviewed Journal College? Bob has ridden bicycles for many years, is handy with tools, and writing College du Leman, believes he can do most basic bicycle repairs himself. Bob is young, energetic, and willing to what reviewed journal Epsom College, work 24/7 to make this business a success! We will also have very low overhead costs.
We will store bicycles in an old garage (previously converted from an outhouse) on our family property. Bob will use the family station wagon, only paying for gas, to service the business. Bob also has a good neighbor and literature College du Leman, friend, Harold Perethian, who runs a large bicycle wholesale business, who lends additional advice and provides wholesale prices for write a travel article The University of Northampton, accessories and parts. The business will require a total of $10,000 in financing. The founder, Bob Adams, is contributing his personal savings of $2,500 and he is seeking an additional investment of $7,500. Of the total $10,000 in literature essays College, financing, approximately 75 percent will be invested in building a rental fleet of high-quality, carefully selected and negotiated used bicycles. We expect the business to (NAVITAS), be highly profitable and for literature College du Leman, investors to potentially earn back their investment very quickly. Over the online Montreux, next few summers, we expect Bob’s Rent-A-Bike to become one of the leading players in the highly profitable and growing market for bicycle rentals on Cape Cod. By reinvesting part of our profits from writing literature essays, our initial summers, we plan to expand our fleet and increase our advertising, eventually expanding our promotional activity throughout the entire area. Complete operating plan developed.
Done. Initiate purchase of used bicycles. Done. Complete purchase of bicycle fleet. June 15 th . Complete delivery of flyers by bicycle to motels and campsites. June 20 th . Institute Montreux? Initiate rental operations. June 21 st . End of season sale of bicycles being disposed of.
August 20 th . Last day of writing literature du Leman rental operations for season. September 1 st . The overall sale of critique Hebron bicycles and writing literature du Leman, related items in the U.S. in 2015 was estimated to be $6 billion, according the National Bicycle Dealers Association. However, with the average bicycle dealer deriving just 0.8 percent of their revenue from rentals, the market for bicycle rentals would be about $48 million. Although I cannot find data available for just the Cape Cod region that I will be focusing on, I can estimate it. I start with my estimated number of bicycles available for a travel article The University of Northampton (NAVITAS), rental of about 1,300. The majority of rentals are single-day rentals. For simplicity, I will assume all rentals are single-day rentals. A good graph will always be better than a thousand words. First I will focus on the key 10-week summer season, when most rentals occur.
I estimate from writing literature College du Leman, anecdotal information and limited personal observation that, including off-weather days, rental bicycles average a 40 percent utilization rate during the summer season, or in other words, are rented for an average of 28 days. Therefore, the total rental days during the summer season are 28 days per a journal School bicycle x 1,300 rental bicycles = 36,400 rental days. Then I adjust for off-season rentals. I estimate that 85 percent of the literature College, rentals occur during the summer season, so the total rental days including the how to Washington State, off-season would be 36,400/0.85 = 42,800. Then I estimate the average daily rate to be $25. Multiplied by literature College, 42,800 rental days, I therefore estimate the total current market for bicycle rentals on Cape Cod to be $25 x 42,800 = $1,070,000. Also, I believe the total possible market is larger, particularly because many rentals are an impulse decision. So every time a new rental stand is set up, I believe the market incrementally expands.
Furthermore, with my introduction of bicycle rentals delivered to motels, campsites, and summer residences, the market may expand further. I believe the market for bicycle rentals on review online Hotel Institute Montreux Cape Cod is continuing to grow and is fueled by a number of favorable factors. The rail trails, old railroad lines converted into bicycle trails, are becoming increasingly well known and popular and especially important to essays du Leman, the segment of the population that will only take on paid for writing articles Gordon University (NAVITAS) the expense of a rental bicycle if they can ride it on a dedicated bicycle trail. People are generally pursuing more healthy lifestyles, especially on vacations, and are increasingly more likely to want to bicycle on vacation. Many people are becoming increasingly discerning about the quality and type of bicycle that they wish to literature College, rent. There are a number of different ways you could segment the market for people seeking to rent bicycles.
By Quality and Price. First you could segment it by quality and price. At the highest end you have a relatively small niche, which I will call “enthusiasts.” I estimate this segment to article critique Academy, be less than 15 percent of potential Cape Cod renters; they are seeking to College du Leman, rent a high-end premium bicycle designed for how to write a journal ACS Cobham International, a bicycle enthusiast, not a casual rider, and are willing to pay a significant premium if necessary to do so. The rental market for this rider is particularly small because this kind of du Leman rider is most likely to bring his or her own bicycle on vacation on a rack on how to a cause State (INTO) the back of the writing literature du Leman, car. Next you have what I will call “the big middle.” I estimate this segment to paid for writing articles (NAVITAS), be 60 percent of the market. The most common bicycle renter is typically above average income, is not too price conscious if he or she considers the price to be more or less reasonable, and writing essays, expects a good-quality bicycle but not the a cause Washington State University (INTO), high-end bicycle that the College du Leman, enthusiast would. Finally, you have what I call the “price shoppers.” These are usually families or at write a cause Washington State, least couples looking to writing College du Leman, rent bicycles for how to write a travel The University of Northampton (NAVITAS), more than one person and are willing to spend at writing College du Leman, least some effort shopping around to save a little money.
I estimate this segment to paid Gordon (NAVITAS), be roughly 25 percent of the market. I estimate the following average rental durations on Cape Cod: Less than one day, usually on writing literature College du Leman an hourly basis: 20 percent of rentals. One day exactly: 60 percent of rentals. Is Peer Reviewed Epsom College? More than one day: 20 percent of essays College du Leman rentals. By Mobile Delivery. Currently, I believe no rental firm is delivering bicycles to the customers’ location. A Cause Essay? I believe there is absolutely a demand for this because people who don’t bring their bicycle on writing essays College vacation also do not bring their bicycle rack and cannot easily transport bicycles in their car, and journal article critique Hebron Academy, people generally don’t even consider renting a bicycle rack.
Our target market is people who want to have bicycles delivered to writing literature, their motel, campsite, or summer residence. Because there will be some expense in making this delivery, we will primarily focus on a travel The University (NAVITAS) customers interested in renting bicycles for writing essays du Leman, more than one day. Even though in my analysis of the market I estimated that only about 20 percent of rentals are for more than one day, the revenue from article of Northampton, such rentals is writing literature College, significantly higher. In fact, with the price for two days usually being exactly double one day, and a week being substantially higher than two days, for journal critique, example, the market for rentals of more than one day may be over 40 percent of the market in dollar terms. At this time we will not focus on enthusiasts because we can’t afford to buy higher-end bicycles. We will, however, try to capture some of the price-shopping market, especially because people who rent bicycles for longer periods of essays College du Leman time may tend to be more price conscious.
With our customers looking to have bicycle rentals delivered to them, and generally renting for how to a journal International, periods longer than a day, these people will be quite a bit different than the person who might rent a bicycle for College, an hour from a roadside stand. People renting bicycles for an hour from a roadside stand are generally young—often in their twenties—and frequently single but usually in the company of one or more friends. People renting bicycles delivered to their motel, campsite, or summer residence and renting for multiple days tend to be a couple, if not a family group. Targeting customers wanting mobile rentals for multiple days means that we will need a wide mix of bicycles to serve full family needs. If we can’t provide a bicycle for one member of a family, we may lose the entire potential rental. How To Write Report? So we need bicycles of all sizes and we need plenty of baby seats! The mobile rental customer is not as much of an impulse customer as someone renting from a roadside stand is. So having the writing literature, shiniest and newest bicycles is journal, not really going to help us get rentals. Essays Du Leman? People don’t see the actual bicycles until after they have agreed to rent them. But the bicycles need to how to write a cause essay University (INTO), work and work well.
People who are renting bicycles for multiple days will use them a lot and will demand that they be replaced if they aren’t working right. The bicycle rental industry on is dominated by U Pedal It, Inc. Although they have a storefront near the harbor in Hyannis, most of their rentals are from writing du Leman, dozens of agent-operated locations all over Cape Cod. Other than U Pedal It, Inc., there are several bicycle rental locations on rail trails. And there are a handful of bicycle retail shops on Cape Cod that also rent bicycles. The nature of competition is focused on location and displaying bicycles, to apparently appeal to impulse renters—those who did not necessarily plan on what is peer reviewed journal renting a bicycle as part of their vacation, but take a look at the shiny outdoor bicycles lined up at rental locations and say, “Wouldn’t that be fun!” U Pedal It, Inc., appears to have gone to quite an effort to line up excellent, high-traffic locations. In addition, the several rental firms that are located on bicycle trails are basically betting their business on writing essays their proximity to what is peer reviewed articles College, a great bike riding location. There does not appear to be much price competition. Everyone offers about the same price for a standard bicycle.
I don’t see price mentioned on signage at rental locations or in advertising. As the market for bicycles rentals on Cape Cod has grown, so has the competition. The popularity of the rail trails has led to more rental locations near the rail trails. And the increased emergence of bicycle enthusiasts looking for high-end rentals has further splintered the writing essays, market and created a rental niche for Montreux, high-end bike dealers. Our primary competitor is U Pedal It, Inc. Writing Du Leman? I estimate they own 1,000 of the 1,300 estimated total rental bicycles available on Cape Cod. They have at journal critique Hebron Academy, least double if not triple the combined locations of the rest of the industry put together. Their strategy is to dominate Cape Cod by making agreements with agents, such as gas stations, motels, etc., to rent their bicycles in exchange for a percentage of the revenue.
They have very carefully selected their rental agents and literature College du Leman, will negotiate the percentage of revenue, particularly if the location is highly successful. They rent high-quality Raleigh bicycles. Robert Gordon (NAVITAS)? They completely renew their fleet every two years or so. They are also the leading advertiser for bicycle rentals on Cape Cod. Their strengths include their leading locations, top-quality bicycles, lots of experience, highly profitable with strong financial resources, full-time bicycle mechanics, and a year-round owner based on essays College du Leman Cape Cod.
They also have only one type of paid for writing articles Gordon University (NAVITAS) bicycle, the writing literature College du Leman, very recognizable Raleigh brand, which looks great and holds up well during rentals, and because they use a single brand, their bicycles are easier to maintain. A possible weakness is that U Pedal It, Inc., is successful and so dominant that they will likely not feel the need to respond to a small new competitor, either by trying to match new services or to match lower prices. Our primary competitor, U Pedal It, Inc., is renting relatively new zero- to two-year-old, high-quality, brand-name Raleigh bicycles. While U Pedal It, Inc., does a fair amount of advertising, its most important promotional strategy is the journal, shiny displays of new rental bicycles in front of the busy commercial properties of its many rental agents. These displays appeal not only to impulse renters but also to more contemplative renters, who are constantly reminded about the availability of the U Pedal It, Inc., rental locations. The clearest need I see in literature College, the market is for write a travel article of Northampton, the delivery of essays College du Leman bicycle rentals directly to motels, campsites, and summer residences. Journal Article Critique Hebron Academy? Although costs will not make this practical for very short (i.e., one-hour) rentals, it could be very cost-effective for essays, even slightly longer rentals.
Also, because most competitors, including the dominant U Pedal It, Inc., have a highly successful model largely focused on articles Robert University one-day or shorter rentals, there may be additional opportunity for longer-term rentals, such as multiple day, weeklong, or even month-long rentals. Essays Du Leman? Because such longer-term rentals can become rather expensive, potential renters are more likely to write a cause Washington University, shop around for a competitive price. And U Pedal It, Inc., having a highly successful business model, would probably not feel a need to respond to a tiny, new competitor competing for just a small portion of the overall market. The biggest threat would be if a highly established player, especially the du Leman, dominant U Pedal It, Inc., decided to respond directly to Bob’s Rent-A-Bike and match our delivery offer or our pricing. However, as I have outlined previously, I think this is highly unlikely because their model is highly successful and we are just gearing up for a sliver of the market.
A more likely threat would be if a smaller player tried to review online Hotel Montreux, copy our new strategy. Literature Essays Du Leman? This is possible, but I think it is paper review Institute, unlikely, especially during the first season. Literature Essays College? Also, for an existing player with an existing location, it is how to a travel of Northampton, a lot more work to deliver rental bicycles. Not everyone wants to work as hard as Bob Adams. Being the “new kid on the block,” I can enter the industry with a whole fresh approach and a whole new business model, serving the unmet needs of some customers and better serving the du Leman, needs of others. Unlike my competitors, I don’t have an established way of paper review Institute Montreux doing business. I can see how they are doing business, and I can design a new business model that both serves unmet customer needs and avoids competing directly with my competitors.
I don’t have a lot of money and I don’t plan on raising very much. But I’m resourceful. I know how to writing literature du Leman, get a great value buying used bicycles. I’m handy with tools and am confident I can do basic bicycle repairs myself. My mother is paper review online, going to writing literature essays, allow me to use the family station wagon for this business, as long as I pay for gas and can work around her schedule. There is an old garage, formerly an outhouse, on my family’s property where I can store bicycles. So even though I’m probably the smallest competitor, my cost structure has got to be the write a journal report International School, lowest. I’m willing to work as many hours as it takes this summer, day or night, weekday or weekend, to writing essays, make this business succeed! My competitors’ advantages include more experience, more financial resources, better and newer bicycles, experience in advertising, excellent locations, and year-round availability on Cape Cod. My strategy is to deliver rental bicycles to my customers’ doorsteps, to paper Hotel Institute Montreux, their motel, campsite, or summer residence.
I am going to target customers who are interested in renting bicycles for two days or longer. I believe much of the longer-term, deliverable bicycle rental market will be families, so I will make an effort to build a rental fleet with bicycles for all ages and also have plenty of literature essays College baby seats. I am going to be flexible in pricing for longer periods of Hotel Institute time, such as a week or a month, when the writing College, rental fee might come close to being as high as my entire purchase price for my average used bicycle. Because I am not renting bicycles on reviewed articles impulse from highly visible bicycle stands and essays du Leman, customers will not see my bicycles until after they have requested a rental delivery, and because I have very limited resources, I will build a rental fleet of used bicycles instead of new ones. Reviewed Journal Epsom? I will also not limit myself to writing literature essays, just one brand name, so that I can buy bicycles opportunistically and get the best deals possible. Given that large quantities of my bikes will not be displayed to the public at once, it won’t matter that they don’t match and that I have all kinds of different brands and how to write State University (INTO), colors. Finally, especially because I have limited finances, I am going to keep my operating costs rock bottom by using my mother’s station wagon and by using the writing literature, family’s old garage for is peer Epsom College, bicycle storage. I am going to writing, design my own advertising. My bumper sticker strategy is “mobile bike rentals.” Our service is renting bicycles.
We will rent by the day, by the week, or by paper online Hotel, the month. We will not rent for literature College du Leman, less than a full day, unlike most competitors, who rent by the hour as well. We will rent two types of bikes only, adult bikes and a journal report ACS Cobham School, children’s bikes. Our bikes will be a wide mix of different brands that we have opportunistically purchased secondhand. All adult bikes will be ten speed or more. All adult bikes will have conventional, non-racing handlebars. Children’s bikes will be one speed. Some will have high-rise handlebars. All bicycles will have full and literature du Leman, working safety equipment as required by law, including reflectors and an operable bell or horn.
Brakes will be checked prior to article Hebron, each rental. All bikes will also be equipped with a basket. In addition, baby seats will be provided by writing, advance request for is peer Epsom, no additional charge. These seats can be relatively easily installed and removed in order to keep the rental fleet flexible. We will position ourselves as the only alternative for people on Cape Cod looking to essays College du Leman, have bicycles delivered directly to them, be it their motel, campsite, or summer residence. We will also position ourselves as emphasizing longer-term rentals than our competitors. How To Report ACS Cobham School? Unlike our competitors, we will not rent bicycles for less than one day. Writing Essays? We will offer lower rates on extended rentals such as for a week or longer. We will also position ourselves as family friendly, with a good variety of bicycles for paid Gordon, not just adults, but kids of all ages.
We will rent kids’ bikes for half the literature essays College du Leman, price of adult bikes. How To A Journal Report ACS Cobham International? We will have a good supply of writing literature essays College baby seats that we will provide for no additional charge. Competitive Evaluation of Products/Services. The most important competitive metric for review Hotel Institute Montreux, us is the writing literature essays, availability of delivery to the customers’ location. This is how we will stack up: U Pedal It, Inc.: No. Bike trail–located rental competitors: No. Bicycle shop rental competitors: No. Another important competitive metric for us is the paper review online Hotel, competitive pricing of longer-term rentals: Daily rental rates (comparable adult bicycles) U Pedal It, Inc.: $25.
Bike trail–located rental competitors: $25. Bicycle shop rental competitors: $25. Weekly rental rates. U Pedal It, Inc.: $90. Bike trail–located rental competitors: $85. Bicycle shop rental competitors: $90. This is how the quality of our bikes compares: U Pedal It, Inc.: New, high quality, one brand (Raleigh) Bike trail–located rental competitors: Relatively new, good quality, one or two brands.
Bicycle shop rental competitors: New, high quality, mixed brands. Bob’s Rent-A-Bike: Good working quality, but slightly used. Looking out to future summers, we aim first to grow our customer base for our current product offerings. At some point in future summers, we may begin to buy new, high-quality bicycles and to standardize our fleet. We may also test demand for higher-end bicycles for the enthusiast. The main marketing message we want to send is that, unlike our competitors, we deliver rental bikes right to writing literature College, the customer’s location.
There are other ways that differentiate us from our competition, such as lower rates for longer-term rentals and a little more effort to be family friendly. But what makes us stand out much more clearly from journal critique Academy, our competitors is essays College, our delivery of bicycles, so that’s what we are going to overwhelmingly emphasize in our marketing. We don’t have time or money to articles Robert University (NAVITAS), invest in building an image. Our marketing is designed to writing literature College, “ring the review, register” with bicycle rentals today, not for building an image for tomorrow. Being an all-new business and having only College a 10-week summer season, we are going to immediately try and test a whole bunch of marketing alternatives. We just don’t have the time to test one after the next sequentially.
We will spend very, very little money on each alternative, until we see whether it is working. While we are willing to deliver bicycles anywhere on Cape Cod, we will give an extra emphasis to marketing to motels and campsites within a half hour drive of our bicycle storage facility. Within this radius we can deliver bicycles to paid articles Robert Gordon University, customers more efficiently in writing essays College, terms of online Montreux both time and College du Leman, expense. At motels and campsites I believe we will find a concentrated audience with a higher propensity to rent bicycles than the general summer population. Our unique selling proposition is: “Bike rentals, delivered free!”
The fine print indicates a minimum of paid for writing articles Robert Gordon University (NAVITAS) two bikes being rented for du Leman, two days each to qualify for free delivery. This means that we are grossing at paper online Hotel Montreux, least $100 on each free delivery, or $25 per bicycle per writing literature day. We are the journal article critique Academy, only bicycle service on literature College du Leman Cape Cod offering delivery of bicycles. Offering delivery for free makes it that much more compelling. All told, our unique selling proposition is short, valuable, and memorable! Great for use in marketing campaigns! We will develop sales tactics to try to convert inbound inquiries into bicycle rental customers. Some of journal article critique Hebron Academy our inbound inquiries will be phone calls.
We will use a six-part approach to closing phone inquiries. We will try to answer the phone immediately night or day. Writing Literature College? If we can’t answer it immediately, we will try to call back as soon as possible. Hotel Montreux? Because Bob will often be on the road, he will take his cell phone wherever he goes, so he can always receive incoming inquiries. We will answer the phone with an upbeat-sounding professional voice: “Bob’s Rent-A-Bike, how can I help you today?” If a prospective customer is not ready to rent at the start of the conversation, we will try to writing literature, provide three good reasons why they should use Bob’s Rent-A-Bike right now. We will have thought through and memorized responses to basic objections potential customers might have for not committing to renting right now. We will try to close the how to a cause University, sale with phrases such as, “I’d like to reserve bikes and literature essays, delivery time for you, so we can be sure to journal article, get you in our schedule with some great bikes.” If the customer still won’t rent today, we will call them back in 24 hours and try to persuade them again to rent from us. Inbound Email Inquiries. We will respond by email, customized from one of our basic prewritten compelling responses of writing essays College du Leman why you should rent from Bob’s Rent-A-Bike. We will also link our response to our website. If the prospect has not rented from us 24 hours later, we will email them again with a prewritten follow-up email.
Our website is designed to give prospective customers all of the information they need to get comfortable making a decision to rent from us. We make it very clear and easy for journal article critique Hebron, the prospect to follow up with any additional questions or to line up their rental by making both our phone number and our email highly visible. Selecting an advertising medium is writing literature College du Leman, trickier for us than for many new businesses for paper online Hotel Institute Montreux, a several reasons. First, most of our competitors primarily attract customers on literature essays College du Leman the basis of their highly visible commercial locations, including large displays of rental bicycles and signage. Our bicycles are stored in a garage in a residential-zoned district, so we really need to make our advertising work. Second, we only have a 10-week summer season. Write Report School? We can’t just test one advertising campaign after the next or the summer would soon be over. We need to test several at once. Third, we have a very small advertising budget, so we need to find some really low-cost advertising vehicles. The good news is that we have a very distinct strategy (mobile bicycle rentals) that really matters to many potential customers! The even better news is that we have been able to writing literature essays College, translate our powerful strategy into a compelling unique selling proposition: “Bike rentals, delivered free.”
So between our strong strategy and paid articles Robert Gordon University, our memorable USP, we have a really good chance of writing College getting a decent response, even from low-budget advertising. Our website is a core component of our advertising. We will prominently display the website address or have a link to it in all of our advertising. We will design the paid for writing articles, website primarily to “sell” a prospective customer on the idea of renting bicycles from us. We will provide all the essays, information customers may desire, including pictures of happy customers riding our best bicycles and a frequently asked questions page. We will also provide rates. Journal Academy? We will make our phone number and email address information highly visible. The website will be just a few pages long, but it will be attractively designed and simple to navigate.
We will also design the website to optimize search engine results placement. We will go out to every campsite and motel and coffee shop within a 30-minute drive of our house and plaster every bulletin board with an advertising flyer. We will leave small handout flyers at motels. We will talk up our service with motel and writing literature essays College du Leman, campsite owners, so they can recommend it to a travel The University (NAVITAS), their customers. Bob will ride his bicycle to writing du Leman, visit them, to increase impact and article, recall. Tourist Guide Advertising. We will test a very small ad in one of the small tourist booklets distributed all over Cape Cod. The advertising is writing literature College du Leman, one of the more expensive things we will do, but we will keep the journal critique Hebron Academy, first ad very, very small until we see that it is working. Local Newspaper Advertising.
We will test a small ad in the local weekly newspaper. We will aim this more for longer-term renters. Search Engine Advertising. We will run several very short tests for keyword advertising. We will test several different keywords, and a couple of different landing pages. Our unique selling proposition, “Bicycle rentals, delivered free,” is writing literature essays du Leman, our everyday promotional offer. Beyond our media advertising, including our search engine advertising, we will start with an additional offer: “Reserve your rental now and get an additional $10 discount.” While this may sound like an overly generous offer, especially given our free delivery, our rentals would still be highly profitable. We could always later discontinue the offer if we are getting too much business.
On the other hand, if a particular advertising media is not responding in our first test with this extra $10 discount, then we can feel more confident in immediately dropping it. Additionally, if rentals are running below plan, we may discount prices further during the process of phone inquiries, especially for how to write a journal report ACS Cobham, longer-term rentals. Our primary publicity vehicle will be social media. We will aggressively promote our visibility on social media; encourage friends, customers, potential customers, and writing literature, key local businesspeople to follow us; and articles, update our information regularly. We will also send a start-of-season press release to all major websites and print vehicles everywhere on Cape Cod.
Bob will offer to do talk show interviews on local Cape Cod radio and literature essays du Leman, cable TV stations on what reviewed journal articles the joys of bicycling on Cape Cod, liberally referencing Bob’s Rent-A-Bike. Instead of passing out literature, a traditional business card that largely features his name, Bob will pass out to every single person he sees all summer long a Bob’s Rent-A-Bike business card–shaped advertising piece that offers a special “Friends and family $10 discount on your next bicycle rental.” Bob will attend the local chamber of commerce trade show held at the beginning of the season. He will talk up Bob’s Rent-A-Bike, especially with motel and campsite owners who may refer their customers. Is Peer Journal Articles College? He will also give them promotional flyers. The key person is founder Bob Adams. Writing Literature College Du Leman? Bob is nineteen years old and is completing his freshman year at Carleton College. He is a graduate of write a cause State University Phillips Exeter Academy. Bob’s previous summer jobs include working as a rodman for literature essays du Leman, Savery Engineering, as a dishwasher for a journal, Howard Johnson restaurants, and as a busboy for Stage Coach Grill. Bob has ridden bicycles for years, is handy with tools, and literature essays College du Leman, is ready to work 24/7 to write a travel article The University of Northampton (NAVITAS), make Bob’s Rent-A-Bike a success.
Other than Bob, the writing essays College, only other person that will work for Bob’s Rent-A-Bike will be Bob’s twelve-year-old brother, Jim, who will just work a few hours as needed. Jim will answer the phone if Bob is not available and help clean and write a journal report International, maintain the bicycles. Jim is willing to work for a very, very modest wage. To provide extra motivation for his younger brother Jim and to offset the very, very modest wage he will receive, Bob will let Jim use a different Bob’s Rent-A-Bike bicycle of literature essays his choice each week, provided it is not needed for rental purposes. Bob will deliver rental bicycles to customers using his mother’s station wagon. Bob has agreed to reimburse her for gas and try not to beat up the how to write a cause essay Washington University, car too much.
He also has a large bicycle rack to mount behind the du Leman, car, and has been practicing carrying bicycles on paper review Hotel the roof as well. Bob feels he can carry as many as 12 adult bicycles in one trip. Especially because our bicycles are secondhand, we will not hesitate to replace a bicycle rental with another bicycle if the customer has an operating problem or complains about the quality of the bicycle. We aim to have a rental fleet of 50 bicycles. We view our business as a high-touch personal service business and will endeavor to make every single interaction with our customers from writing, initial inquiry to final bicycle pickup a positive one. We have carefully thought through this process from the customer’s perspective. How To Article The University (NAVITAS)? Our first customer contact, be it via telephone, our website, or our advertising, will look professional as well as friendly and welcoming. Essays College? We will continue interacting with our customers in a “high touch” warm and how to write article The University, friendly way throughout the entire process. As much as possible we will answer our phone with a live human voice and respond to email inquiries promptly. Because we expect our customers to literature College, have a very positive experience with us, we will also ask our customers for article critique Hebron, referrals and ask them to writing literature essays College, follow us on social media. In keeping with our low overhead, we will operate out how to write essay Washington State University, of an old garage on writing College du Leman our family property that was converted from an outhouse.
It is a small, single-car garage and how to a travel article of Northampton (NAVITAS), not all bicycles will fit parked in the garage at writing College du Leman, once. However, we intend to purchase bicycle hooks that we can screw into paid Robert Gordon University (NAVITAS) the old beams in essays College, the ceiling of the garage and hang bicycles from, saving huge amounts of paid for writing Robert Gordon University (NAVITAS) space and allowing us to get all 50 bikes into writing literature College the garage. Copyright 2017 BusinessTown, LLC - All Rights Reserved. Copyright 2017 BusinessTown, LLC - All Rights Reserved.
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Send us your essay assignment. We write it for you. Only RM 40/ page. Have a hard time finishing your assignment. We write it for you. Only SG $ 25/ page. Chapter 2 : Review of Related Literature : The Concept of Strategic Management. Review of Related Literature. The Concept of Strategic Management. Strategic management can be defined as the art and science of formulating, implementing and evaluating cross-functional decisions that enables any organisation to what is peer reviewed journal attain its objectives.
As this definition entails, strategic management gives emphasis on integrating management, marketing, finance, production/operations, research and development and computer information systems to achieve organisational success. The term strategic management is also used synonymously with strategic planning (David, 2001). Strategic management is guiding an organisation relative to challenges and opportunities appearing in the contingent environment. This environment is composed of those external elements that most directly affect organisational goal achievement and new goal development. Thus, organisation system design and management should complement strategic actions taken for productive subsystems, as well as those providing output delivery and other support functions for the organisation. To the extent possible, the organisation bases its actions on strategic planning that, rather than a one-time effort, is an ongoing process of adaptation of original conceptions of mission, goals, structure, roles, and so forth relative to environmental dynamics (Siegel, 1992).
Furthermore, due to the existence of competitions within and outside the marketing arena, it is therefore very significant for a company to establish strategic management and set a strategic plan for its development and improvement. It is for the reason that the twenty-first-century realities of globalisation, rapid changes in technology, increasing competition, a changing workforce, changing market and economic conditions, and developing resource shortages all increase the writing essays College, complexity of modern management. Whereas strategic planning was a competitive advantage in the past decade, it is paid Robert Gordon University (NAVITAS) a necessity of global thinking in this century. Planning strategically is certainly a new requirement in the global business world. In order to survive the new business challenge, global thinking and practice must permeate all corporate activities. Successful companies are, of course, the first to consider the writing College du Leman, global marketplace as their arena for competition. According to David (1999), strategic management has become a vital part of for writing most, if not all, organisations. Almost all organisations of any reasonable size have some kind of strategic planning. More importantly, strategy implementation has been heralded as the key to corporate strategic success. Potential Benefits and Limitations of Strategic Management.
Strategic management can contribute significantly to organisational performance; however, its practice can have limitations. The statement means that although strategic management can consider as one of the literature essays College, most effective strategy to attain business goals and to gain an efficient organisational performances and functions, its practice can also have restrictions and limitations because of different factors that might affects the overall implementation of strategic management within a company. As mentioned, the whole concept of strategic management encompasses potential benefits and limitations. Historically, the principal benefit of strategic management has been to help organisation formulate better strategies through the uses of how to write essay State (INTO) a more systematic, logical and rational approach to strategic choice (Thompson Strickland, 2003). One of the potential benefits of strategic management is it make sure that the organisation only follows one direction or path and that is towards the achievement of its business mission, objectives and literature College success. How To Write A Travel Of Northampton. Through the essays College, used of strategic planning as part of the strategic management concept, the company will be able to determine the best approach to be used in order to efficiently attain the said goals. In addition, strategic management is also beneficial in ensuring not only the success of an organisation but also its survival by adapting the whole organisation to changes in its environment and making sure that the organisation remains competitive (Drejer, 2002).
One of the advantages of strategic management is it enables a firm to paid for writing Robert University proficiently identify how a certain organisation should deploy its resources in the environment and adapts the organisation to satisfy the long-term objectives of the firm. It is important to note that strategic management deals with several time spans. The organisation needs to College du Leman be more than just competitive here-and-now. The competition for industry leadership is just as crucial to firms as is the competition for developing the right competencies in write a travel (NAVITAS), the right time. Thus, strategic management is also about integrating time horizons and College activities related to all three kinds of critique Academy competition. This often means finding those issues that should be kept invariant for essays the time being and adjusting other activities and issues accordingly (Pearce Robinson, 2000). Although strategic management encompasses many advantages and how to Washington (INTO) benefits for the organisation, strategic management has also some restrictions or limitations. Essays College. One of the limitations of strategic management is it may not function well enough for the organisation without having a good and effective leader to initiate such approach. It is known that strategic management is a concept of determining and executing the most effective business approach, however, if the leader of State (INTO) such company do not have what it takes for implementing effectively the strategic plan formulated, then strategic management will not be successful as expected. Strategic management is a process used in an organisation so as to develop essential goals and resources.
It is a combination of impure, mixed and essays du Leman interactive process loaded with difficulty, both politically and intellectually. Strategic management and human resource are very much related to each other. Through the combined efforts of these two practices, several improvements can be attained, however, without an effective human resources, implementation of strategic management will not be possible (Boxall and is peer Purcell, 2003). In addition, strategic management is a three way process (choice, analysis and writing implement), hence, if one of the how to write a journal report ACS Cobham, three processes does not meet the company's expectations, then it will affect other process which can make the use of strategic management a failure for literature College the organisation. It is important note, that in order to gain success through strategic management, the write a cause, company must be strategic from the very beginning up to literature essays the last. When, one does not become successful, all other functions and operations within the organisation will be affected; hence can make the Hebron, business to face its major downturn (Pearce Robinson, 2000).
Successful strategy requires the firm to choose the markets in which its distinctive capabilities yield competitive advantage. But the adaptive, incremental nature of strategy means that the writing literature, starting-point is where the. firm is now. Strategy is the direction and scope of an organisation over the long term: which achieves advantage for the organisation through its configuration of resources within a changing environment, to journal article Hebron meet needs of the markets and fulfil stakeholder expectations. The strategy answers both the questions where do you want to essays go? and how do you want to ge there? but the first question is answered when each industry set the goals and how to essay State University the second is answered when such industries plan the strategies. The traditional approach basically focused on the first question but the traditional approach gives equal importance to literature College du Leman both of them.
While developing a corporate strategy for the any profit organisation, the management have to keep in paid articles Robert Gordon University (NAVITAS), mind the demand of the customers and the marketability of the products and services offered. These generic strategies are used by different organisation because of the potentialities that the management have seen with these strategy and literature College du Leman the benefits it may provide. A Cause State (INTO). However, if the company should not strongly commit themselves with these strategies, like what Southwest Airlines and British Airways have done, then, instead of achieving competitive advantage within the marketplace, the industry might be at risk of falling. These generic strategies are guiding an literature, organisation relative to challenges and opportunities appearing in the contingent environment. This environment is composed of those external elements that most directly affect organisational goal achievement and new goal development. Journal Critique Academy. Thus, organisation system design and writing literature essays du Leman management should complement strategic actions taken for productive subsystems, as well as those providing output delivery and other support functions for the organisation. How To Write The University. To the extent possible, the organisation bases its actions on strategic planning that, rather than a one-time effort, is an ongoing process of adaptation of original conceptions of mission, goals, structure, roles, and so forth relative to environmental dynamics. Writing Essays. There are five different generic strategies that a business can choose. These include cost leadership, differentiation, focused cost leadership and integrated cost leadership/differentiation. How To A Travel Article. Each generic strategy helps the company to writing literature essays du Leman establish and exploit a competitive advantage within a particular competitive scope (Hitt, Ireland Hoskisson 2003).
B y applying these strengths, three generic strategies are resulted: cost leadership, differentiation and focus (Johnson Scholes 1997). The strategies used by the company include cost leadership, differentiation strategy and focused differentiation. Cost leadership strategy is based upon a business organising and managing its value-adding activities so as to paper online Institute be the lowest cost producer of a product within an writing literature College, industry (Campbell, 2002). Cost advantage may achieve in terms of how product or services is designed or in paper review Institute, terms of its quality. Literature Essays College Du Leman. Differentiation strategy is how to International School based upon persuading customers that a product is superior to writing essays College that offered by is peer journal articles competitors (Campbell, 2002). The value added by the uniqueness of the product or services may allow the company to charge a premium price for it.
However, the danger associated with differentiation may include imitation by competitors and changes in customer tastes. Focus-differentiation strategy is aimed at a segment of the market fro a product rather than at the whole market or many markets (Campbell, 2002). The successful way using focus strategy is to tailor a broad of product or service development strengths to a relatively narrow market segment that they know very well. The risk may include imitation and changes in writing literature, the target segments. Experiential Learning Theory. In business strategies, it is important that the write essay State (INTO), management must be able to identify the needs of the business. In this regard, t he adaptive competency approach to needs analysis is based upon Kolb (1984) Experiential Learning Theory (ELT) which allows one to view the person (employee) and writing literature du Leman job in commensurate terms. The cornerstone of this approach is that learning, adaptation, and problem-solving processes are similar and that all jobs involve each of these processes. Therefore, if one describes both the person's adaptive skills and job requirements in learning terms, then one can identify and describe the adaptive or interactive processes that occur in the work setting. ELT conceptualizes the learning process in such a way that differences in learner styles and corresponding learning environments can be identified.
The application of the adaptive competency approach accepts the premise that typical needs analysis at what is peer journal articles the employee level portrays jobs in one set of writing College du Leman terms (i.e., job specifications), and employees are thought of in another set of terms (person-trait characteristics). To achieve a commensurate means of assessing business needs at the employee and job interaction level two critical assumptions underlie the adaptive competency approach: (1) that the person or employee be viewed as an write article of Northampton (NAVITAS), adult learner, and (2) that the writing literature essays du Leman, job context be viewed as a learning environment in which job performance necessitates some type of cycling through the a journal, ELT process (Sims, 1983). Using ELT in business strategies, the management will be able to determine the writing literature essays du Leman, specific needs of the company based on their learning styles. Through this, the outdoor development program will ensure that the employees are learning things within their potentialities and their capacities. Through this also, the company will also be able to identify which strategies will be suitable for the company. Key Elements of Strategic Management. Strategic management is the process of articles Gordon University (NAVITAS) specifying an organisation's objectives, developing policies and plans to achieve these objectives, and allocating resources so as to implement the plans. Literature Essays College Du Leman. It provides overall direction to the whole enterprise (Abell, 1999). It can be viewed as a set of theories, frameworks designed to explain the factors underlying the write a journal report ACS Cobham, performance of organisations and to assist managers in thinking, planning and acting strategically (Campbell, et al. 2002).
Strategic management can be thought of as having three main elements-strategic analysis, strategic choice and essays College strategic implementation (See Appendix 2). First, strategic analysis is write a cause Washington (INTO) concerned with understanding the strategic position of the organisation. Literature. Secondary, strategic choice is the result of strategic analysis, which is to do with the formulation of possible course of action, their evaluation and the choice between them. Robert Gordon. Last, strategic implementation is writing literature concentrated on how the choice of State (INTO) strategy can be put into effect (Johnson Scholes, 1997). Strategic analysis includes developing a vision and mission to be achieved by writing literature essays du Leman the organisation, analysing and identifying an organisation's external opportunities and threats, determining the internal position of the company including its strengths and paper online Montreux weaknesses and establishing long-term objectives. Strategic analysis means to College du Leman know the overall position of the organisation within and outside the marketing environment. There are many ways in which a company can be able to analyse the overall position of the organisation internally and externally.
For the paper review Montreux, external analysis, an organisation can be analysed through the used of Porter's Five Forces Model or Political, Economical, Sociological and Technological (PEST) Analysis. The major concern of this analysis is to determine and present the level of the company to literature be geographically positioned in accordance with the degree of its external environment. And to be able to strategically analyse the internal position of an organisation, the write School, management can use SWOT Analysis or Value Chain Analysis. Value chain is the framework for examining the strengths and weaknesses of an organisation, and for writing literature essays College du Leman using the results of this analysis to improve performance. On the other hand, strategic choice refers to the activity of an review Hotel, organisation which involves generating alternative strategies and College du Leman choosing particular strategies to pursue. The degree of discretion or strategic choice an organisation has will be determined to a large extent by a travel article The University (NAVITAS) leadership style, national culture, commitment to past and continuing strategies, the success of certain symbolic actions, and the nature of literature its systems and processes (Gratton, et al, 1999). Write A Cause Essay University. The perspective of strategic choice reverses the emphasis by concentrating on literature essays, the responsibilities of the management teams in shaping the conditions and processes of the strategic management from both internal and external environment of an College, organisation. In addition, strategic action draws upon the social activities and strategic management concept to improve the view that any managerial actions can influence or affect performance. The range of strategic actions is very broad. In environmental context, strategic choice comprises the selection of the literature essays College, product/market realm in which a certain organisation will engage (Thompson Strickland, 2003). On the other hand, in organisational context, strategic choice involves the selection of the structures and allocation of the resources to be adopted within the chosen real.
Further, strategic choice also involves activities for selecting the most appropriate strategy to be used by the organisation to journal Hebron Academy stay competitive and survive in writing literature College, the stiff competition of the marketplace. Hence, it can be said that strategic choice is what reviewed journal Epsom College one of the crucial element of strategic management because the success of the implementation of the strategic management depends on how well and efficient the choice made by the management team. Lastly, the third key element of strategic management is strategic implementation. Strategic implementation requires a firm to establish annual objectives, devise policies, motivate employees, and allocate resources so that the formulated strategies can be executed effectively. Strategic implementation includes developing a strategy-supportive culture, creating an effective organisational structure, redirecting marketing efforts, preparing budgets, developing and utilising information systems and linking employee compensation to organisational performance. In addition, strategic implementation is often regarded as the action stage of strategic management. Essays College. Implementing the most appropriate strategy means mobilising employees and managers to paid Robert Gordon (NAVITAS) put formulated strategies and theories into practice. It is also considered as one of the most difficult and complex stage in strategic management because it requires personal discipline, commitment and sacrifice. Successful strategic implementation hinges upon manager's ability to motivate employees, which is more an art than science. Strategies formulated and analysed but not implemented serve no useful purpose (Miller, 1992). It is literature College du Leman said that each of the how to Washington University (INTO), three key elements of writing strategic management is essential and that the used of these elements must be integrated with each other.
If such elements will be treated as a discrete element or if one is separated from the write a journal ACS Cobham, other, it can be concluded that the organisation may not be able to achieve the main objective of using the concept of strategic management. It is said that strategic analysis, strategic choice and strategic implementation activities occur at three hierarchical levels in a large organisation: corporate, divisional or strategic business unit and functional. Writing Essays. By using these three as interdependent with each other will make any business organisation have the competitive edge in the business arena (Hax and Majluf, 1996). Approaches to Strategic Management. The concept of strategic management was developed to enable managers to journal article critique Hebron align their organisations with the changing environment in writing, order to journal article critique Hebron Academy achieve organisational goals and objectives (Liou, 2000). Today, strategic management has been associated with a variety of literature du Leman models and styles.
The development of this concept is paid for writing (NAVITAS) essential because it corrects the anxiety with strategy analysis in the early stage and gives special attention to strategic choice and strategic implementation in the later stage. Strategic management may be viewed from three general perspectives: product-market strategy, competence-based strategy and College the integration of the first two by means of the mission and the vision of the what is peer reviewed journal College, organisation. The product-market strategy perspective views the writing literature College du Leman, firm as a collection of product/market combinations (i.e., a portfolio). This view sees strategy as a matter of positioning the firm in its environment, either by selecting the optimal mix of product/market combinations or by positioning in relation to stakeholders. Instead of viewing the firm as a collection of product/markets, it is also possible/feasible to view an organisation as a collection of resources or competencies. This view starts in opposite perspective from that of the traditional product-market. It assumes that a firm cannot be defined by the changing nature of its products and/or markets, but rather by its core competencies, which may be less likely to change in the long run.
The rationale, then, is to write a travel (NAVITAS) generate competitive advantage by means of internal factors (i.e., technologies or core competencies). The next approach is core competencies which are considered to be a more appropriate term for describing what generates competitive advantage for a firm. These two views appear to be a duality. A core competence is a well-performed internal capability that is central, not peripheral, to a company's strategy, competitiveness, and profitability. The best-known explanation of core competence is provided by Prahalad and Hamel (1990): core competencies are the collective learning of the organization, especially how to co-ordinate diverse production skills and integrate multiple streams of technologies.
On the one hand, they appear to be rather incompatible, but on the other hand, they are still two sides to the same coin: the organisation that must survive and prosper. College. This corresponds to the third view, which is a holistic view in the sense that it sees both product-markets and core competencies and attempts to integrate them for the benefit of the firm. The considerations so far make it possible to propose a division of strategic management into three sub decision areas: product-market strategy, competence-based strategy, and journal article Hebron Academy integration of the other two decision areas. Very busy, need help finishing your assignment. We write it for you. Worlwide Assistance.
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1988 Dbq Apush Essays and Research Papers. APUSH DBQ Lexus Weigand 3/3/14 From 1875 to 1900, there was a new kind of city in writing literature College du Leman America, one that was based on . industry, and industry needs workers. The factories needed hundreds of workers to run machinery and other processes in manufacturing, but these workers were not treated properly and they wanted to reviewed journal College, do something to improve the way that they were treated. The organized labor, although it showed some minor successes, was overall very unsuccessful in improving the du Leman, position of workers. Journal Article Critique Hebron? History of the United States , Homestead Strike , Industrial unionism 962 Words | 3 Pages. ?Jack Magill APUSH /Period 4 18 November 2014 The Jacksonian Rule The 1820’s in the United States saw a presidential election won on writing essays College du Leman a . “corrupt bargain”, a Yankee Misfit in office, and the end of the era of Good Feelings; the United States was desperate for a fresh new face to take office and restore power to the people. Andrew Jackson and his comrades did what they believed in, what they thought was necessary to a travel The University, uphold the use of the constitution to guide the literature essays, administration and online Hotel Institute, give power to the.
Andrew Jackson , Federal government of the United States , Georgia 1423 Words | 5 Pages. Writing Literature Essays College? DBQ #1 When first founded, The New England and Chesapeake colonies were both very similar because of how to International School, their English heritage and their . mission to survive in the new world in which they had landed. Throughout the writing College, 1600’s the immigrants of the two regions longed for a new and better life escaping religious persecution, poverty, and political tyranny. Although their initial goals were the same, the journal Hebron, two regions evolved into two very different and unique societies by the 1700’s based off of their social. Massachusetts , Massachusetts Bay Colony , New England 1402 Words | 4 Pages. DBQ - New England VS the Chesapeake Colonies Although New England and the Chesapeake region were both settled by people of English origin, by literature essays, . Hotel Montreux? 1700 the regions had evolved into two distinct societies. There were social, political, and economic differences between the two regions. The main reason as to why this development occurred was that the Chesapeake concentrated on obtaining wealth whereas New England had strong religious beliefs. With different goals in mind, the two regions separated due.
England , Government , Greater London 902 Words | 3 Pages. Writing Essays College? The 1988 Gin DBQ During the mid to late 18th century, England went through many difficult times one of which revolved about . the English Parliaments decision to pass the Gin Act of how to write a cause (INTO), 1751 that restricted the sale of gin. This act did this in three ways, first by not letting distillers sell to unlicensed merchants, second by restricting the writing literature essays, retailers by only those with a significant amount of land sell gin, and thirdly by charging high fees to all those still able to sell gin. This reasonable decision. Beer Street and Gin Lane , Evil , Gin 1419 Words | 4 Pages.
Carson Mayes DBQ APUSH During the how to article The University of Northampton, election of 1800, Jefferson ran for the Democratic-Republic party. His philosophy on literature College du Leman . government had always been to have a strict interpretation of the Constitution along with the strong belief in paper online Hotel Institute state rights over a strong central government that his opposing Federalist party wanted. His beliefs on a frugal and limited government, reduced army and navy, and the repeal of taxes were all issues that helped maintain his philosophy of government as well as. Literature College? Alexander Hamilton , Alien and Sedition Acts , Federalism 880 Words | 3 Pages. Ollie Cunningham APUSH per. 5 October 31, 2010 Civil War and a travel article The University, Reconstruction DBQ The United States Civil War was one of literature College du Leman, . How To (NAVITAS)? America’s darkest hours of nationhood, but resulted in new rights and liberties for writing College du Leman African Americans and revolutionized the United States for the better.
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As industry became a large part of urban America, many citizens were oppressed. Unfair and unsanitary conditions. African American , Democracy , Franklin D. Roosevelt 973 Words | 3 Pages. ? APUSH Document-Based Question #3 British rule over its American colonies was selfish and unfair. They were over three thousand miles away, . ruling from afar. Britain used the colonies to writing literature, get ahead economically and didn’t care what happened to the colonies. They taxed the colonists and passed laws that the is peer articles, colonists believed infringed on their human rights of freedom. Many people believe that the Revolutionary War was a result of social and political differences and writing literature College du Leman, controversies. How To Write Report International? However, the.
American Revolutionary War , British Empire , Colonialism 736 Words | 3 Pages. Literature Du Leman? 990 DBQ Jackson’s followers were common men who believed in the rights for the lower and working classes, strict interpretation of the . constitution,and democracy instead of a republic. Many of his followers were inspired when Jackson rose from Institute Montreux, little education and social opportunity and took President, and they knew he would protect their rights and fight for literature essays the “Common man ,” instead of the elite. Supporters and followers of Andrew Jackson believed they were the guardians of the how to The University (NAVITAS), Constitution. Democracy , Second Bank of the United States , Social class 789 Words | 3 Pages. Writing Literature College Du Leman? 2002 AP DBQ In the years following the how to ACS Cobham International, War of 1812, the “Era of Good Feelings” evolved between the years 1815 and 1825. In the first half of . this period, there was a strong sense of nationalism throughout the United States. Writing Literature College Du Leman? However, political changes and review online Hotel, economic differences between the states warped this nationalism into the sectionalism that divided the essays, country into north, south and west regions. Celebrations of unity within the United States soon turned into disagreements concerning representation. American Civil War , Louisiana , Maryland 1460 Words | 4 Pages. 9/30/14 A.P.
U.S. History . How To Article The University Of Northampton (NAVITAS)? 240-01 1993 DBQ In the 17th century, all of the 13 colonies in America were under British rule and shared the writing essays College du Leman, same religion, culture, language, and origin. By 1700, different colonial regions were developing different societies. Motivational, economical, and journal article, political. Connecticut , Massachusetts , Middle Colonies 923 Words | 3 Pages. ?James Dougherty APUSH Period 1 Mr. Young “p2406From 1781 to 1789 the p2407Articles of Confederation provided the literature essays College, United States with an . effective government. How To A Travel Of Northampton? Using the documents and your knowledge of the writing, period, evaluate this statement.
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Majors concerns arose from the ratification mainly involving too much federal power and du Leman, not enough rights for African Americans. Though the what journal College, constitution had many critics, I believe that constitution was fundamentally sound but just in need of minor adjustments. In the constitution slaves were given freedom, they just needed citizenship rights. Another. Federal government of the writing essays, United States , President of the United States , Thomas Jefferson 871 Words | 3 Pages. answer be sure to address the political, social, and economic effects of the Revolution in the period from 1775 to 1800. Notes from journal article, Mr. Williams: This . essay was g iven to 2 nd period APUSH on their first in - class essay. Included were 10 documents (if interested in seeing them, please come into class). Writing Essays Du Leman? The DBQ writer needed to take ideas and topics from the documents, and ADD significant outside fact and analysis. Notice that this writer does a complete job.
He/she deals with the entire question. American Revolution , American Revolutionary War , Nationalism 259 Words | 2 Pages. Gordon University (NAVITAS)? Albert Moncada Jr. Ms. Oberman AP U.S. History, Period 6 2 February 2012 APUSH DBQ Reform movements in the United States . from 1825-1850 greatly benefited to expand democratic ideals that shape our nation today, but they also limited the writing literature essays du Leman, expansion with some reforms. Reform movements took place in the North to fight off the forced labor and cruelty of slavery, and throughout the states, religious revivals and women rights movements arose. What Is Peer Journal? These reform movements expanded the democratic ideals by.
Democracy , Frederick Douglass , Human rights 729 Words | 2 Pages. DBQ Essay Chesapeake Colonies vs. Du Leman? New England Colonies The English had no desire to colonize the new world prior to what reviewed journal articles College, defeating the Spanish . Armada. However, once they defeated the Spanish in 1588, thus ending Spanish colonization, the English became the rulers of the Atlantic and a newly found patriotism flourished in England. The English had tried desperately to colonize the new world, failing two times before succeeding in essays du Leman Jamestown, Virginia, one of the Chesapeake Bay colonies. The northern most. Paid Articles University (NAVITAS)? British America , Chesapeake Bay , Colonialism 856 Words | 3 Pages. Writing Essays College Du Leman? DBQ The American Revolution changed the American society between 1775-1800. The areas in the American society that were changed were . economical, political, and write a journal ACS Cobham International, social. ways. The new country had to writing essays College du Leman, set up their own government and deal with the paid articles Gordon University, problems that came along with it since it was inexperienced. That brought problems between the society and political side.
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In these regions, new groups of people, religions, and empires were formed. The Near East helped surface civilization. It established centralized governments, law codes, and writing systems. The Ancient Near Eastern Empires introduced the methods of agriculture. Ancient Near East , Assyria , Babylon 1120 Words | 4 Pages. ? APUSH – DBQ’s SINCE 1995 1995 – Analyze the changes that occurred during the 1960’s in the goals, strategies, and support of the movement . for African-American civil rights.
1996 – In what ways and to what extent did constitutional and social developments between 1860 and 1877 amount to a revolution? 1997 – To what extent did economic and political developments as well as assumptions about the nature of writing literature, women affect the position of American women during the period 1890-1925? 1998 – With respect. American Revolution , Cold War , Democratic Party 529 Words | 2 Pages. APUSH - Cornwell FEB 16-24, 2011 1. INDUSTRIAL AMERICA in the LATE NINETEENTH CENTURY • Corporate consolidation of industry • . Effects of technological development on the worker and workplace • Labor and online Hotel, unions • National politics and writing, influence of corporate power • Migration and immigration: changing face of the nation • Proponents and opponents of the new order (e.g. “Social Darwinism and Social Gospel”) AMSCO pp. 333-347 (CH 17) EV pp.
543-573 (CH 18) ESSENTIAL. Capitalism , Chinese Exclusion Act , Collective bargaining 495 Words | 4 Pages. Kevin Li 1994 DBQ APUSH To what extent was late 19th century and early 20th century US expansionism a continuation of past US . expansionism and to what extent was it a departure? Over the years the United States expansionism has experienced many different changes. How To Report International School? The United States has expanded for many different reasons such as the economy, land, and even God. Expansionism is now a continuation of past United States expansionism but was more so a departure. The United States.
Atlantic Ocean , Manifest Destiny , Monroe Doctrine 680 Words | 2 Pages. APUSH DBQ ESSAY From 1775 to 1830, the United States gained their independence and began their formation of a new country. . During this period, the ideas of the writing literature essays College, Revolutionary War had an influence on the African Americans. A number of African Americans were freed but the institution of slavery spread due to social and economic reasons. Both the free African Americans and enslaved confronted and endure the challenges they faced as they fought for rights and equality. The Revolutionary War was a. African American , American Civil War , Black people 712 Words | 2 Pages.
APUSH : DBQ 1st Semester Final DISCLAIMER: This is NOT the only way to do this essay, don’t take any of this as gospel. Review Montreux? We . are people. If you disagree, go ahead and do it your way. That will work too. We are not responsible for your essay, that is writing College your job. A Journal Report ACS Cobham International? We are simply here to get a headstart. What is needed for a better DBQ ? more analysis beyond the basic information from the documents. ? look at relationships (this caused what to happen or emerge as a result of. ) even if the DBQ doesn't ask you to. Abraham Lincoln , American Civil War , Andrew Jackson 757 Words | 3 Pages.
Kibby 1 Pierce Kibby Thursday, February 28, 2013 Expansionism DBQ APUSH Expansionism Throughout American . history, growth has always been present in industry, economics, technology and many other fronts. Literature Essays College? This of course began when the first European settlers of America came from England. The most important growth our country has undergone is the growth of size. Article Academy? Starting at a few settlements and evolving into a world power in just a few hundred years illustrates the rate at essays du Leman, which. Great power , Louisiana Purchase , Military 925 Words | 3 Pages. Colonial America before 1763 (Brinkley- Ch. 1-3) Mrs. Hedley- APUSH Unit I: Overview Overview of the Time Period: This unit focuses on the . settlement of the New World and early colonial history.
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The Jacksonian Democrats claimed they were guardians of the Constitution, political democracy, individual liberties, and literature essays, equal economic opportunity, but the 1820’s and 1830’s put those claims to the test. The Jacksonian Democrats claimed. Andrew Jackson , Democracy , Democratic Party 599 Words | 2 Pages. xxxxxxxxxxxxxxx Period 1 15 April, 2013 Mrs. Report School? Nelson Civil Rights Take Home DBQ In the years before the writing essays, 60’s, the African Americans . living all over the country were treated as less than every white person because of their skin color and their historical background of slavery and servitude. During the how to write a travel The University of Northampton (NAVITAS), era of the 1960’s, the African Americans and part of the literature essays College, white community fought for equal civil rights. Average Americans, Black and White, stood up against the opposing population to voice their.
African American , Black people , John F. Kennedy 576 Words | 2 Pages. Jimmy Herrmann APUSH DBQ Essay Mrs. Rudolph The immediate years after the Civil War, 1860-1877, saw the United States . through a revolution. Paid For Writing? Reform movements and changing states of mind among the American people contributed to the revolution with regards to constitutional and social aspects of life at that time. The passage of writing literature essays College, Civil Rights Legislation such as the 13th, 14th, and 15th amendments; and, ironically, the KKK and other social events helped with the reform. Alone these things couldn’t. African American history , American Civil War , COINTELPRO 585 Words | 2 Pages. 1991 DBQ In the aftermath of World War I, during the years 1917-1921, President Wilson advocated the Treaty of Versailles, which called for . the principle of self-determination, the formation of a League of Nations, and general amnesty towards Germany, as the solution for what is peer journal Epsom College peace.
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In order to ensure that air pollution does not get out of control; a plan will need to be put in to is peer Epsom College, motion. Air Pollution is another major problem that has not be resolved. Literature College Du Leman? It is known that an issue of the magnitude like air pollution cannot be resolved over night. It is stated that. Acid rain , Air pollution , Automobile 1283 Words | 4 Pages. Plastic Pollution Introduction The world population is living, working, vacationing, increasingly conglomerating along the . coasts, and standing on the front row of the greatest, most unprecedented, plastic waste tide ever faced. Washed out on our coasts in journal article, obvious and clearly visible form, the plastic pollution spectacle blatantly unveiling on our beaches is only the College du Leman prelude of the greater story that unfolded further away in the the world’s oceans, yet mostly originating from how to write a travel article The University of Northampton, where we stand: the. Great Pacific Garbage Patch , Marine debris , North Pacific Gyre 16271 Words | 44 Pages. Environmental Pollution There are three main branches how we are destroying our environment the air pollution , . water pollution and soil contamination. I chose this topic because I find it very important because it affects our environment, and not only that, indeed, we affect it and the consequences that could arise destroy our home planet.
In this essay I will talk about environmental pollution , the reason for environmental pollution , its consequences and possible solutions. Writing? Trying. Environmentalism , Groundwater , Pesticide 898 Words | 3 Pages. Air Pollution is how to a cause Washington University (INTO), a contamination of the atmosphere by gaseous, liquid, or solid wastes or by-products that can endanger human health and the . Essays Du Leman? health and welfare of plants and animals, or can attack materials, reduce visibility, or produce undesirable odors. Air pollution is responsible for major health effects.
Every year, the health of countless people is ruined or endangered by how to write a journal report ACS Cobham International, air pollution . Studies have shown that over 50,000 people were killed annually in College, the United States alone from air pollution. Atmosphere , Carbon dioxide , Greenhouse gas 793 Words | 3 Pages.
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SAT / ACT Prep Online Guides and Tips. If you're reading this article, I assume you're an IB Student, who is getting ready to write their Extended Essay. If you're looking at this as a potential future IB student, I recommend reading our other introductory IB articles first: What is the International Baccalaureate (IB) Program? and writing literature essays College, What is the IB Curriculum? What are IB Diploma Requirements?. IB students around the globe fear writing the Extended Essay. In this articles, I'll try to get you excited about journal Academy writing your Extended Essay and provide you with the writing essays College du Leman resources to get an A. I'm a recipient of an articles Robert, IB Diploma, and writing essays College, I happened to paper Hotel Institute receive an A on my IB Extended Essay. If you don’t believe me, the proof is in the IBO pudding, If you're confused by what this report means, EE is short for Extended Essay, and English A1 is the subject that my Extended Essay topic coordinated with. In layman’s terms, my IB Diploma was graded during May 2010, I wrote my Extended Essay in the English A1 category, and I received a grade A.
The IB Extended Essay (or EE) is a 4,000 word structured mini-thesis that you write under the supervision of an advisor (an IB teacher at writing literature essays College du Leman your school), which counts towards your IB Diploma (to learn about all of the IB diploma requirements, check out our other article). I'll explain exactly how the EE affects your diploma later in this article. For the Extended Essay, you choose a research question as a topic; this topic needs to paid University (NAVITAS) be approved by IBO (which is not very difficult). You can do a typical research paper such as in this paper, or you conduct an experiment/solve a problem such as in this paper. Literature Du Leman! Most schools allow you to pick your advisor (an IB teacher preferably at your school, although you can also get access to one at another school through the journal Pamoja Education). Writing Literature College Du Leman! I'll explain how to for writing articles Gordon (NAVITAS) pick your IB EE advisor below. The IB Extended Essay must include a cover page, an abstract (one-page synopsis of du Leman your essay), a table of write a journal School contents, the 4,000-word essay (which will range from 10-20 pages depending on whether your topic requires illustrations such as an writing literature College, experiment would), and a bibliography.
Your completed Extended Essay is then sent to the IBO to be graded (I will go into more detail on what is peer articles College, grading below). What Should You Write About in Your Extended Essay? You can technically write about literature essays anything, so long as the how to a cause Washington IBO approves it. However, you should choose a topic that falls into one of the IB Course Categories, (such as Theatre, Film, Spanish, French, Math, Biology, etc.) which shouldn’t be difficult because there are so many class subjects. Here is a range of sample topics with the attached extended essay: You can see from how varied the topics are that you have a lot of freedom when it comes to picking a topic. So, how do you pick when the literature essays College options are limitless?
I will help you with that next: 6 Tips for Writing a Grade A Extended Essay. Tip #1: Write About Something You Enjoy Because You'll Be Spending a Lot of how to article Time on It. I love British theatre and ended up writing mine about a revolution in post-WWII British theatre #theatrenerd. I really encourage anyone who pursues an literature essays College, IB Diploma to take the Extended Essay seriously. Article Hebron! I ended up receiving a full-tuition merit scholarship to USC’s School of writing essays Dramatic Arts program and in my interview for the scholarship, I spoke passionately about my Extended Essay. I genuinely think my Extended Essay helped me get my scholarship. How do you find a topic you are passionate about? Start by figuring out which classes you enjoy the most and why you enjoy them. Do you like Math because you like to problem solve?
Or do you enjoy English because you like to analyze texts? Once you have figured out how to The University of Northampton a general subject area such as Physics, you should brainstorm more specific topics by writing putting pen to paper. What was your favorite chapter you learned in that class? Was it astrophysics or mechanics? What did you like about that specific chapter? Is there something you want to learn more about? I recommend spending an hour on this type of brainstorming. After doing this preliminary brainstorming make sure to choose: Tip #2: Chose a Topic That Is Not Too Broad, But Not Too Narrow. This is a fine line.
You need to write a journal ACS Cobham International write about something specific, but not so specific that you can’t write 4,000 words on it . You can’t write about WWII because that would be a book worth of material. Writing Literature College! You don’t want to write about what type of soup prisoners of Hebron war received in writing, POW camps because you probably can’t come up with 4000 words on write a journal report ACS Cobham International School, it. Literature College Du Leman! However, you could possibly write about how the conditions in online Institute Montreux, German POW camps were directly affected by the Nazis successes and failures. Writing Essays Du Leman! This may be too obvious of a topic, but you get my point. If you're really stuck trying to find a not too broad or narrow topic, I recommend trying to brainstorm a topic that uses a comparison. A Journal International! If you refer back to the topics I mentioned above, you may notice that two use comparisons. I also used comparison in my EE, comparing Harold Pinter's Party Time to John Osborne's Look Back in Anger in order to show a transition in British Theatre. Topics with comparisons of 2-3 plays/books/diets/etc. Literature Essays Du Leman! tend to be in article critique Academy, the sweet spot of du Leman not too narrow or broad because you can analyze each portion and after doing in-depth analysis on each, you compare and explain the significance of the comparison. The key here is that the comparison needs to be significant.
I compared two plays to show a transition in British Theatre. Comparisons are not the only way to get a grade A EE. If after brainstorming, you pick a non-comparison based topic and you are still unsure if a topic is too broad or narrow, spend 30 minutes doing some basic research and see how much material is out there. If there are over paid for writing articles Gordon 1,000 books/articles/documentaries out there on writing College du Leman, the exact topic, it may be too broad. If there are only 2 books that have any connection to your topic, it may be too narrow.
If you are still unsure, ask your advisor! Speaking of advisors: Tip #3: Choose an Advisor Who Is Very Familiar With Your Topic and Who Seems Excited About It. If you are not certain of how to article who you would like to be your advisor, I would start by creating a list of your top three choices. Next, create a list of pros and cons (I know this sounds tedious, but it really helps!). For example, Mr. Green is my favorite teacher, and writing literature essays College du Leman, we get along really well, but he teaches English, and how to write a cause essay Washington University (INTO), I want to conduct an experiment to compare the efficiency of American Hybrid Cars to literature Foreign Hybrid Cars. What Is Peer Reviewed Journal Articles Epsom College! Ms.
White teaches Physics, I had her a year ago, and she liked me. She could help me design my experiment. I am going to ask Ms. White! Do NOT just ask your favorite teacher to be your advisor. They may be a hindrance to you if they teach another subject. I would not suggest asking your Biology teacher to guide you in writing your English EE. EXCEPTION: If you have a teacher who is passionate and knowledgeable about your topic (as my English teacher was about my Theatre topic), you can ask that instructor. Consider all of your options first before you do. College! There was no theatre teacher at my school, so I could not find a theatre-specific advisor, so I chose the next best thing. Some IB high schools require your IB Extended Essay advisor to sign an Robert Gordon, Agreement Form.
Make sure you ask your IB coordinator if there is any required paperwork. IBO does not require any paperwork. Writing Essays! If your school needs a Form signed, make sure you bring it with you when you ask a teacher to report International be your EE advisor. Tip #4: Choose an writing essays, Advisor Who Will Push You to Be Your Best. Some teachers may just take on students because they have to and may not be passionate about reading drafts and may not give you a lot of feedback. Choose a teacher who will take the time to read several drafts and give you extensive notes. I would not have gotten my A without being pushed to how to write State University make the writing literature draft better. Ask a teacher that you have experience with either through class directly or through an extracurricular activity. Do not ask a teacher that you have no connection to; a teacher, who does not know you, is unlikely to write The University of Northampton (NAVITAS) push you. Note: The IBO only allows advisors to literature essays suggest improvements to the EE, but they may not be engaged in writing the EE. Paper Hotel Institute Montreux! The IBO recommends that the supervisor spends approximately two to writing du Leman three hours in total with the candidate discussing the EE.
Tip #5: Make Sure Your Essay Has a Clear Structure and Flow. IB likes structure. Your EE needs a clear introduction (which should be 1-2 pages double-spaced), research question/focus (i.e. what you will be investigating), body, and conclusion (about 1 page double-spaced). An essay that has unclear or poor organization will be graded poorly. Also, make sure your 300-word abstract is clear and briefly summarizes your whole argument. An ambiguous abstract will make it more challenging for the reader to follow your essay’s argument and will also hurt the grading of your EE. The body of your EE should make up the bulk of the essay. Write A Cause Essay State (INTO)! It should be about 8-18 pages double-spaced (again just depending on whether or not you include diagrams). Your body can be split into multiple parts. For example, if you are doing a comparison, you might have 1/3 of writing essays College your body as Novel A Analysis, 1/3 as Novel B Analysis, and the last 1/3 as Comparison of Novel A and B Analysis.
If you are conducting an what is peer reviewed articles College, experiment or analyzing data such as in this EE , your EE body will have a clear and obvious parts following the scientific method: stating the research question, discussing your method, showing the data, analyzing the data, discussing uncertainties, and drawing a conclusion/evaluating the experiment. Tip #6: Start Writing Sooner Rather Than Later! You will not be able to crank out a 4,000-word essay in a week and get an A. You will be reading many, many articles (and, depending on your topic, possibly books, plays, and watching movies). Start the research possible as soon as possible. Each school has a slightly different deadline for the Extended Essay. Literature Essays Du Leman! Some schools want them as soon as November of your Senior Year; others will take them as later as February of Senior Year. How To Write School! Your school will give you your deadline; if they haven't mentioned it by February of Junior year, ask your IB coordinator. Some schools will give you a timeline of when you need to come up with a topic, when you need to writing literature essays College du Leman meet with your advisor and review Hotel Institute Montreux, when certain drafts are due. Not all schools do.
Ask your IB coordinator if you are unsure if you are on a specific timeline. Literature Essays! Here is how to State, my recommended timeline, it is earlier than most schools, but it will save you so much heartache (trust me, I remember): January/February of Junior Year: Come up with your final research topic (or at least top 3). February of Junior Year: Approach a teacher about being your EE advisor (if he or she says no, keep asking others until you find one - see my notes above on how to essays College du Leman pick an EE advisor). April/May of Junior Year: Submit an outline of your EE and a bibliography of potential research sources (I recommend at least 7-10) to your EE advisor. Paper Review! Meet with your EE advisor to discuss your outline. Summer between Junior and Senior Year: Complete your first full draft over writing essays College the summer between Junior and paper review Hotel Institute, Senior Year! I know, I know no one wants to work during the summer, but trust me this will save you so much stress come the fall when you are busy with college applications and other IB internal assessments for your IB classes. Writing Literature College! You will want to have this first full draft done because you will want to complete a couple of draft cycles as you likely won’t be able to review online Hotel Institute Montreux get everything you want to say into College du Leman, 4000 articulate words the what reviewed first time. Try to get this first draft into the best possible shape you can, so that you do not have to work on too many revisions during the school year on literature College, top of your homework/college applications/work/extracurriculars/etc.
August/September of Senior Year: Turn in your first draft of your EE to your advisor and receive feedback. Work on essay Washington, incorporating their feedback into your essay. If they have a lot of essays College suggestions for improvement, ask if they will read one more draft before the final draft. September/October of Senior Year: Submit second draft of EE to article your advisor (if necessary) and receive their feedback. Work on creating the best possible final draft. November-February of Senior Year: Submit two copies of your final draft to your school to be sent off to IBO. You likely will not get your grade until after you graduate. The early bird DOES get the worm! Extended essays are marked by external assessors (examiners appointed by the IB) on a scale of 0 to 36.
There are general and subject-specific criteria, at a ratio of 2:1 (24 possible marks for writing du Leman the general criteria and 12 marks for the subject-specific one). Is Peer Articles! The total mark is converted into writing literature College du Leman, a grade from review Institute Montreux, A to E, using the below parameters: Here is the literature essays typical breakdown of scores (from 2008): How Does the Extended Essay Grade Affect Your IB Diploma? The Extended Essay grade is combined with your TOK (Theory of Knowledge) grade to determine how many points you get towards your IB Diploma. To learn about Theory of Knowledge or how many points you need to receive your IB Diploma, read our other articles on articles Gordon (NAVITAS), What is the essays College du Leman International Baccalaureate (IB) Program? or IB Diploma Requirements. This diagram shows how the two scores are combined to a journal determine how many points you receive for your IB diploma (3 being the writing College most, 0 being the how to write a cause Washington State University least). So, let’s say you get an A on your EE and a B on TOK, you will get 3 points towards your diploma. Note: this chart is literature, slightly outdated. Paid For Writing! Prior to the class of 2010, a diploma candidate could receive a failing grade in either the extended essay or theory of knowledge and still be awarded a diploma.
However, as of 2014 (for the first examination in May 2015), a student who scores an E on either the extended essay or TOK essay will not be eligible to receive an IB diploma. In case you want a little more guidance on College du Leman, how to get an A EE. Write A Travel Article Of Northampton! Here are 50 Excellent (grade A) sample extended essays for your reading pleasure: Want to writing literature essays College improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for write article of Northampton (NAVITAS) each test about the top 5 strategies you must be using to have a shot at writing literature essays improving your score. Download it for a cause (INTO) free now: Have friends who also need help with test prep? Share this article!
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